A rare occurrence of a blog post from 2001 that is just as relevant today as it was then: “Boost Your Career and Business by Speaking at Conferences.” In the piece, author Marsha Glick highlights the steps to take to find speaking engagements and how to prepare yourself once the engagement is scheduled.
It also highlights the most important benefit one gets from speaking at these engagements: the added value to their business or personal image.
This idea should be taken into consideration more than ever as marketers are looking for additional ways to break away from the noise. Use these speaking engagements as a way to reap the benefits of free marketing. Prove yourself as a leader in your field and gain the recognition you deserve.
Conferences obviously want speakers that have applicable experience, and if there is a conference topic in a field that happens to be yours, the benefits can be immense, and the clout gained could possibly take your personal brand from simply a professional to an authority in your field.
Need some help kick-starting your search? The Digital World Expo can help. The DWE is in the process of putting together our speaker schedule and is inviting speakers to apply. If you are interested in speaking at this year’s conference, visit out site and fill out our speaker request form here.
Your future self with thank you. – NM