Session: Monetizing Your App Audience
As VP of Business Development at Mojiva, Laura leads publisher acquisition and development of the Mojiva network as well as strategic partnerships with exchange, data and demand partners. She has spent her career in both digital media as well as telecom. She was most recently VP of National Sales at Lijt where she built a direct sales team, channel partnerships and a publisher account management organization.
Previously she was at AOL where she spent three years building and leading a sales team that focused on brand advertisers in the West and Central regions of the U.S. Prior to her contributions at AOL, Laura held a number of roles in sales and business development at Yahoo. She has also held sales positions at AT&T and Worldcom. Laura is an active member of the mobile community and was recently recognized by Business Insider as the 13th most powerful woman in mobile advertising.