Session: High Performance Internet Advertising
Paul has been in Interactive Marketing for more than 15 years with the last 12 being spent with an emphasis in Affiliate Marketing. Since founding PS Web Solutions in 2002, some of the clients Paul has worked with include TMP Worldwide (Monster.com), Oreck, Tabasco, Logoworks, Blanchard and Company, and Blue Man Group. Paul has worked with brands both big and small in pursuit of integrating efficient online advertising techniques into existing marketing plans.
He has helped build very profitable online programs for numerous clients and constantly works to stay on top of developing trends. As the President and Founder of the Rocky Mountain Affiliate Marketing Association (RMAMA), Paul has helped affiliate managers and affiliates stay current on industry issues by providing a forum for networking since 2003.
Paul recognizes affiliate marketing as a tremendous opportunity for clients and marketers, allowing for an extensive online presence within a set marketing cost structure.