Session: Search Marketing Anatomy

Simon Heseltine the Director of SEO for AOL. He is responsible for organic search and training across all AOL Inc. properties including TechCrunch, Engadget, Huffington Post, and Patch.com In his previous position as Director of Search at a Washington, D.C.-based agency, he was responsible for developing and implementing organic search and social media strategies for companies across several industries.

Heseltine is a frequent speaker at conferences around the world, writes a regular column for SearchEngineWatch.com and teaches SEO at Georgetown University as part of the university’s Digital Media Management Program.

Twitter: @simonheseltine